Beauty buffs are raving about a little known brand whose Hair Protein Treatment Mask is being described as a “champion” hair product. Praised by shoppers for “magically” restoring damaged, dry and bleached hair to its former softness, the BoldPlex 3 Bond Repair Hair Protein Treatment Mask for Dry Damaged Hair costs less than £20 at £18.99 and has over 31,000 glistening reviews on Amazon applauding its impressive results.
Crafted to treat curly, dry, coloured, frizzy and broken hair, the vegan-friendly and cruelty free Boldplex mask works “on a molecular level” to target the hair protein, penetrating deep into each and every strand on hair to strengthen and condition. It also works to reduce the appearance of split ends to leave hair looking healthier.
It’s impressed a number of hair lovers for showing results in as little as one wash, with one shopper testifying: “The results I got after just one use were incredible, I was sceptical but my hair felt so soft – like I had just had a fresh trim.”
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With such good results, many fans of the Boldplex treatment are comparing it to that of celebrity-backed Olaplex saying it is “better”.
One shopper said: “I’ve been incredibly surprised! I’ve been bleaching my hair white for years so it’s a very fine balancing act between looking good and looking like cotton wool. I’ve tried the Olaplex, K18, Redkin treatments and off the shelf stuff you can pick up anywhere with very mixed results, but generally more money than it’s worth.
“This product is amazing, great conditioning, visibly better quality hair, shinier, stronger, thicker, less breakage and it smells great and no faff. You put it in leave it for however long you want and wash it out when you want.”
Another hailed: “My hair was damaged. The hairdresser was busy while my hair had peroxide on and burnt/ dissolved my hair. I’m on a tight budget so tried this product. The product smelt amazing, was incredibly smooth and has helped save a lot of my hair from the damage. The product went a long way and is fantastic to use on top of a toner to prevent hair drying out. Also worth mentioning that it isn’t heavy on your hair as mine is very fine and a lot of these types of product are greasy, but not this one. I haven’t been to the hairdressers since (18 months) and my hair is the best it’s ever been.”
A third called it “This is magic in a box! Did wonders for my very dry, dyed curly hair,” while a fourth said: “Saved my hair. I had wrecked my hair by colouring and bleaching it repeatedly for the last 5 months trying to achieve a nice bright red. It was so dry and brittle and would no longer take any hair dye. The reds turned a horrible orange after one wash. I used this product three times, over a couple of weeks, leaving it on for 2-3hrs each time. My hair is now restored and took the dark brown hair dye I tried with no problems, it hasn’t washed out. No more orange knackered hair! Woo Hoo!”
As is often the case with beauty products, not everyone got on quite as well with the hair mask and reflected on how “it didn’t make any difference at all. My hair felt exactly the same before and after”. If you’re looking for an alternative hair mask and don’t mind spending your pennies, the Color Wow and Chris Appleton Money Masque has rave reviews stating how it leaves “my coarse and dry hair super soft”. Get it here for £39.50.
For the Boldplex Bond Restore Treatment, get it on from Amazon here for £18.99.
