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London, April 2025 – Two iconic brands, Aesop and John Henric, will increase the retail experience in a new change, and introduces distinct concepts that mix design, durability and style in the heart of London.
Embedded in the middle of the striking modern architecture for a new change and just a stone’s throw from St. Paul’s Cathedral, Aesop’s new store Offers a sensory retreat for overstimulated city dwellers. The store’s interior is a masterclass in simplicity and durability designed to counteract the visual complexity and rapid energy in the environment. In a nod to the principles of the circular economy, the store’s design material remains from Aesop’s former Long Yard head office. Discarded office tables were deconstructed, changed and converted into shelves, a roof network and a central counter. Even the pool was saved from Aesop’s former Selfridges counter and embodied the brand’s commitment to sustainability.
The result is a space that marries geometric simplicity in the middle of the century with modern eco -consciousness, which provides a soothing environment for customers to explore Aesop’s known formulations. The store’s lively orange bulletin boards add a playful touch, and invite visitors to pause from their busy routines and immerse themselves in the aromas and structures in Aesop’s products.
Aesops A new change store reflects the brand’s ethos of thought -provoking design and sensory well -being, offering a restorative shopping experience for both office workers and visitors.
John Henric: Scandinavian elegance arrives in London
Trademark John Henric has marked a large milestone with the opening of its First London store in case of a new change. Located on the lively cheap side, combines the 106 square meter space natural materials, elegant details and elegant Scandinavian design, with a subtle nod for 1950s aesthetics.
The new store is part of John Henric’s broader vision to expand internationally and promote his reputation for timeless men’s clothing and accessories. Creative director Nicklas Nordberg shared his excitement: “After many years of search, we finally open in London and mark the beginning of a new era for the company and for John Henric brand.”
John Henric’s cheapsid site is located together with popular global retailers such as Zara and H&M, as well as premium brands such as Hackett and Hugo Boss.
The store’s design reflects John Henric’s commitment to quality and details and creates a sophisticated space where customers can explore the brand’s range of shirts, bands, accessories and more.
The openings of Aesop and John Henric emphasize a new change of change as a dynamic hub for retail and lifestyle experiences in London. From Aesop’s sustainable sanctuary to John Henric’s Scandinavian elegance, these new stores meet the different taste of the city’s labor, residents and visitors.
As Aesop Reimagine’s durability by design and John Henric Bringing its refined Nordic craft to London, a new change continues to redefine the retail trade in the capital.
Visit these new stores in the event of a new change:
- Aesop: A new change, London, EC4M 9AF
- John Henric: Unit SU07, One New Change, London, EC4M 9AF.
For more information, visit: Aesop: www.aesop.com, John Henric: www.johnhenhenric.com
